How to Create ‘Sticky’ Content Marketing Strategies
by Maria Mincey / Thursday, 22 May 2014

The Internet abounds with writers. And while some are happy being part-time bloggers, others want to be known as top-notch publishers on the web. Those belonging to the former category more often than not don’t care how much traffic they draw. While they might wish their writing reached more people, they’re not that keen to tangle

e-Commerce: Choosing The Right Platform
by Pier-Yves C Valade / Thursday, 24 April 2014
Published in E-Commerce

I’ve been around the e-Commerce world for some time now and I thought it would be nice to share some insights under the form of quick tips to make your e-Commerce pop out of the crowd and get some results off it. One topic that is often put aside or lacking some preparation is the

5 Ways for SMEs to Harness the Power of Content Marketing
by kristin / Monday, 14 April 2014

Content marketing is a buzzword right now – largely due to Google’s recent algorithmic updates. But if you’re concerned about having to learn another new skill to help get your business noticed online, don’t worry; content marketing is actually an old concept wrapped up in a new package. Essentially, content marketing is providing useful information

9 Tools Every Inbound Marketer Should Be Using
by Justine Voyer / Wednesday, 09 April 2014

As you may know, the marketing performances of a company are closely linked to the technology it uses on a daily basis. Today I want to introduce you to a few select tools every inbound marketer should use in his day to day work, which will free up time for more important management tasks. Project

10 Quick Twitter Marketing Tips for Best Results
by Erin / Tuesday, 01 April 2014
Published in Social media

Social media marketing can have a substantial impact on a business’s value, especially in regard to how visible it is compared to competitors. However, success on social media cannot be achieved by simply tweeting whatever comes to your mind. There must be a well-planned strategy in place, one that aligns with the general practicalities of quality

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