Bing Releases the Three Pillars of Content Quality
by Rob May / Wednesday, 17 December 2014

Bing’s senior program manager, Michael Basilyan published a post to give insight as to how Bing algorithms address quality content when ranking web pages and documents inside their index. There are thousands of web documents that could be relevant for any one search query, so Bing needed to develop highly structured algorithms to return the

Why I Love SEO (And You Should, Too!)
by Pier-Yves C Valade / Thursday, 21 August 2014
Published in SEO & Organic Search

In 2014, when I, and I bet you too, need infos on something, first thing I do is get to my smart phone, tablet or PC and ask a search engine about it. It gets me most of the time exactly the answers to my questions. SEO, or Search Engine Optimisation, is the art of

The indexation of a website: [Part 2]
by Alexandre Calderon / Friday, 10 January 2014
Published in SEO & Organic Search

In one of my previous articles, I talked about getting your website indexed with Google. This first step is crucial. It’s the basic thing to do when you want your website to show up on Search Engine Result Pages (SERP`s). We all know that the primary search engine for most countries is Google. Luckily, Google

Why Google+ is important for SEO?
by Alexandre Calderon / Monday, 11 November 2013

Why Google + is it important for SEO? The most used search engine in the world is certainly Google, which controls more than 70% of all global research in 2012. Its innovations continue to evolve, as its success. Google+ was launched in June 2011 under the name “Google Circles” and was offered as an invitation-only

Some tips to target your linkbuilding efforts
by yan desjardins / Sunday, 10 November 2013

One question that comes up frequently in the world of SEO is: How do I find good links and how to target the linkbuilding to good prospects? This short blog post will show you some search queries that are fast and efficient in finding good potential candidates for your website. As a specialist, you should