Marketing blog

Many articles have already been written about the undeniable advantages of using LinkedIn for HR purposes. Unfortunately, very few of those are approaching or talking about the other major advantages that LinkedIn offers for businesses. Let’s take advantage from this situation and create an article dedicated to the extra value that LinkedIn brings to your

As an Inbound Marketer and an avid fanatic of data tracking, I often am wondering what is going to be the next big thing in web marketing.  And I assume that I am not the only one! Between the various updates that Google is making to its search engine in order to deliver the best

The inbound marketing process is all about attracting, converting and upselling. If you’re new to this concept, you might want to read the first article that introduces the inbound marketing strategy. There are different methods to achieve these goals with your website audience. It’s good to have a great promotion or to have a great

So there’s the brand new site of your competitor that you just landed on. It’s so awesome that whenever you go to another site, there is those fancy banners reminding you again and again how awesome your competitor is. Here’s a competitor of one of my clients which restlessly remarkets me with sexy men underwear

Everytime Google makes an update to its platform we can read horror story and dissatisfaction across the web. As many of us probably already encountered the many modifications/new features that Google Analytic made to its platform, I will take the time to review these modifications. Again, many of us don’t like too much when Google